satellite media tours: STRAUSS Media STRATEGIES NOW HAS THE CAPABILITY TO LEVERAGE OUR 19+ YEARS OF BROADCAST EXPERIENCE TO PROVIDE TELEVISION smt COVERAGE FOR OUR CLIENTS.
Satellite Media Tours or SMT's are an excellent way to effectively communicate a client's message. Our experienced team now has the ability and resources to harness our over 19+ company years and some 175 staff years to provide our clients with television coverage by organizing and conducting a Satellite Media Tour (SMT). An SMT is an excellent broadcast outreach strategy when used in tandem with a radio media tour or as a stand-alone service.
To date, our team has successfully booked over 2,500 local and network television interviews. We’ve booked interviews with national networks such as Fox News Edge, NBC News Channel, CBS News Path, CNN News Source, as well as with the Today Show, CNN’s American Morning, the NBC Nightly News, Fox & Friends, CBS’s Early Show, CNBC’s Squawk on the Street, Fox Business’ Varney and Company, and MSNBC’s Jansing and Co and Hardball, to name a few.
We’ve booked the ABC, NBC, CBS and Fox affiliates in virtually every local market including New York, Chicago, Los Angeles, San Francisco, Dallas, Philadelphia, Houston, Boston and Miami. In fact, we’ve booked television outlets in each of the top 80 U.S. markets.
While some firms continually lose interviews during their SMT claiming technical glitches, station cancellations, timing issues, etc., at Strauss Media Strategies, when we book an SMT interview, we have a 99-percent success rate of that interview happening. This is due to our meticulous and very detailed planning and lead-up to the SMT as well as our perfected day-of confirmation process.
We are able to provide a full-service studio, full technical support, production team, makeup artist, catering, satellite uplink, b-roll, tracking, dedicated producer, and any other incidentals needed to make the SMT a success for our client.
We have conducted SMTs in-studio as well as on-site utilizing portable studio equipment and a satellite uplink truck. We can also arrange for the guest to travel to a particular station or network studio for the SMT. Interviews can be done live, recorded-as-live, or taped and recorded for later use.
As with all of our projects, the client will be furnished with a comprehensive final report when the SMT is completed, listing all of the stations and networks that were booked along with complete audience information. We can also provide a DVD summary of your tour and your report will include all screen shots from television station websites, providing added value to your overall SMT project.
We have the insight and contacts to make your SMT a success and to secure those difficult bookings that others may not be able to get. Please call us or e-mail us at info[at]straussmedia.com to inquire about your next SMT project.
National Manager, Media Relations, Juvenile Diabetes Research Foundation
"You couldn’t have been more professional and knowledgeable handling and securing interviews for us with outlets and shows we would never have even thought of! It was as if one of our own team members was in charge! In fact, we’ve had chapters from all over the country report back to me that they heard the interview with Dan Raviv on CBS Radio Network. I have to say that in all my years managing Children’s Congress, this is the first time that radio has gone so well. I’m glad that your team took our concerns about spotty bookings and inaccurate reporting seriously, and we didn’t once have to question the quality of the interviews booked. I look forward to working with your team again in the near future!"