satellite media tours: STRAUSS Media STRATEGIES NOW HAS THE CAPABILITY TO LEVERAGE OUR 18+ YEARS OF BROADCAST EXPERIENCE TO PROVIDE TELEVISION smt COVERAGE FOR OUR CLIENTS.
Satellite Media Tours or SMT's are an excellent way to effectively communicate a client's message. Our experienced team now has the ability and resources to harness our over 18+ company years and some 137+ staff years to provide our clients with television coverage by organizing and conducting a Satellite Media Tour (SMT). An SMT is an excellent broadcast outreach strategy when used in tandem with a radio media tour or as a stand-alone service.
To date, our team has successfully booked over 1,200 local and network television interviews. We’ve booked interviews with national networks such as Fox News Edge, NBC News Channel, CBS News Path, CNN News Source, as well as with the Today Show, CNN’s American Morning, the NBC Nightly News with Brian Williams, Fox & Friends, CBS’s Early Show, CNBC’s Squawk on the Street, Fox Business’ Varney and Company, and MSNBC’s Jansing and Co and Hardball, to name a few.
We’ve booked the ABC, NBC, CBS and Fox affiliates in virtually every local market including New York, Chicago, Los Angeles, San Francisco, Dallas, Philadelphia, Houston, Boston and Miami. In fact, we’ve booked television outlets in each of the top 60 U.S. markets.
We are able to provide a full-service studio, full technical support, production team, makeup artist, catering, satellite uplink, b-roll, tracking, dedicated producer, and any other incidentals needed to make the SMT a success for our client.
We have conducted SMTs in-studio as well as on-site utilizing portable studio equipment and a satellite uplink truck. We can also arrange for the guest to travel to a particular station or network studio for the SMT. Interviews can be done live, recorded-as-live, or taped and recorded for later use.
As with all of our projects, the client will be furnished with a comprehensive final report when the SMT is completed, listing all of the stations and networks that were booked along with complete audience information. We can also provide a DVD summary of your tour and your report will include all screen shots from television station websites, providing added value to your overall SMT project.
We have the insight and contacts to make your SMT a success and to secure those difficult bookings that others may not be able to get. Please call us or e-mail us at info[at]straussmedia.com to inquire about your next SMT project.
Communications Coordinator, National Geographic Society
"I just got back from a meeting with our vice president of sales for National Geographic Society books and he let us know that a Barnes & Noble in Salt Lake City recently purchased 201 copies of Life in Color to sell in their stores. He specifically cited the radio tour for what caused this increase in sales so I wanted to let you know what a great job your team at Strauss Media Strategies did and how much we appreciate the help from your team. A purchase like that in a time when books are dying (especially during the holiday season when they are overrun with gift books) is amazing!"